The Cabbage Patch Kids are little babies grown in a cabbage patch. Yet in the 80s they inspired grown men and women to fight like depraved animals - they started full-fledged riots - and had store employees defending themselves with whatever was handy. So what is there story? And where are they now?
THE CABBAGE PATCH KIDS STORY:
Cabbage Patch Kids are little people born in a cabbage patch. Cabbage Patch Kids dolls were created in 1978 by Xavier Roberts and Debbie Morehead. The first dolls were "born" at Babyland General, a hospital (clinic) that was re-fashioned to produce the toy dolls. Babyland General is still located to this day in Cleveland, Georgia.
Cabbage Patch Kids weren't even originally called Cabbage Patch Kids - they were first called Little People. They were all cloth dolls and sold at craft shows - an inauspicious start for what would become a certified craze. Schlaifer Nance & Company negotiated a licensing agreement with Coleco and the two created an entire brand - a logo, name, backstory and everything else needed to help turn the Cabbage Patch Kids into a virtual juggernaut of the 1980s. After Coleco launched its dolls, with beautiful packaging, individualized names, and birth certificates, little girls simply could not get enough of the dolls. Who wouldn't want to adopt a doll? They were irresistible!
What was not to love? First of all, you didn't "buy" a Cabbage Patch Kid. You adopted one. The dolls were not all the same little Barbie rolled off an assembly line - each one was unique. There were dozens of color, hair and clothing combinations. They all had individual names and came with birth certificates. Little girls would then mail in a card to Coleco to officially adopt the child, and even change the name if the "proud parent" wanted to. It was a little girl dream come true.
How popular did Cabbage Patch Kids get during the 1980s? During Christmastime in 1983, one of the most memorable events in shopping history occurred - Coleco did not have enough dolls to satisfy Christmas demand. The toy stores had a limited supply, Christmas was fast approaching, and up for grabs was the most popular toy in the Western world.